The Blue and Brown Books
Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper in the 21st century and beyond. In Good to Great, the most widely anticipated management book of the year, Jim Collins prese...
Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper in the 21st century and beyond. In Good to Great, the most widely anticipated management book of the year, Jim Collins presents nothing less than a recipe book on how to make a good company great. Following the success of his international blockbuster Built to Last, where he and co-author Jerry Porras discovered the secrets of companies that were outstanding at their founding and then sustained greatness, Collins wondered what could be done for the company that is good or mediocre at best? He questioned whether there have been companies that started weak and finished strong, and if so, what can be said about these companies that might help managers turn a mediocre organization into a great one? So Collins and his research team undertook a massive five year study of every company that has made the Fortune 500 since the advent of that listing in 1965, and has crafted a book as practical and insightful as BUILT TO LAST. This exclusive deluxe box set brings together the two most important business books of the last decade from Jim Collins, the leader in modern business theory.
路德维希·维特根斯坦（Ludwig Wittgenstein，1889-1951），哲学家、数理逻辑学家，语言哲学的奠基人，20世纪最有影响的哲学家之一。其思想对现当代哲学产生了深远的影响，被誉为“哲学家的哲学家”。学界通常认为，维特根斯坦是现代西方哲学由认识论转向语言哲学的关键人物。
维特根斯坦的思想分为前后两个时期，分别启发了两种不同的语言哲学学派，并对哲学思想界产生了不同的影响。他前期的思想对逻辑经验主义有着深远的影响，后期思想则开日常语言学派之先河。