The Start-up of You
A blueprint for thriving in your job and building a career by applying the lessons of Silicon Valley’s most innovative entrepreneurs.
The career escalator is jammed at every level. Unemployment rates are sky-high. Creative disruption is shaking every industry. Global competition for jobs is fierce. The employer-employee pact is over and traditional job security is a thing of ...
A blueprint for thriving in your job and building a career by applying the lessons of Silicon Valley’s most innovative entrepreneurs.
The career escalator is jammed at every level. Unemployment rates are sky-high. Creative disruption is shaking every industry. Global competition for jobs is fierce. The employer-employee pact is over and traditional job security is a thing of the past.
Here, LinkedIn cofounder and chairman Reid Hoffman and author Ben Casnocha show how to accelerate your career in today’s competitive world. The key is to manage your career as if it were a start-up business : a living, breathing, growing start-up of you .
Why? Start-ups - and the entrepreneurs who run them - are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage.
These are the very same skills professionals need to get ahead today.
This book isn’t about cover letters or resumes. Instead, you will learn the best practices of Silicon Valley start-ups, and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, a small local business, or launching your own venture, you need to know how to:
* Adapt your career plans as you change, the people around you change, and industries change.
* Develop a competitive advantage to win the best jobs and opportunities.
* Strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships. * Find the unique breakout opportunities that massively accelerate career growth.
* Take proactive risks to become more resilient to industry tsunamis.
* Tap your network for information and intelligence that help you make smarter decisions.
A revolutionary new guide to thriving in today's fractured world of work, the strategies in this book will help you survive and thrive and achieve your boldest professional ambitions. The Start-Up of You empowers you to become the CEO of your career and take control of your future.
里德·霍夫曼，毕业于斯坦福大学和牛津大学，是举世闻名的企业家、投资人士。入选2013福布斯全球富豪榜前500名。
他是世界上最大的职业社交网LinkedIn合创人兼执行董事长。该网络会员突破两亿，且每1秒钟就有3名新会员注册。里德之前任PayPal执行副总裁兼创立理事。他还是著名的硅谷风险投资公司Greylock的合伙人，也是100多家技术公司，包括Facebook和Zynga的早期投资人。
拥有庞大人际网络的里德被誉为硅谷英雄，除了因为硅谷最成功的公司背后都站着霍夫曼的身影，还在于他树立了创业家互相帮助的典范。在硅谷的创业者中流传着一句话：“你和里德·霍夫曼聊过吗？”里德在会见他人的时候，也都会问：“我能帮你忙吗？”
深度理解技术变革，多层次的人性沟通，这两大能力让里德·霍夫曼成为网络时代的大赢家。而如何感知并利用信息时代的商业趋势，他用《至关重要...
里德·霍夫曼，毕业于斯坦福大学和牛津大学，是举世闻名的企业家、投资人士。入选2013福布斯全球富豪榜前500名。
他是世界上最大的职业社交网LinkedIn合创人兼执行董事长。该网络会员突破两亿，且每1秒钟就有3名新会员注册。里德之前任PayPal执行副总裁兼创立理事。他还是著名的硅谷风险投资公司Greylock的合伙人，也是100多家技术公司，包括Facebook和Zynga的早期投资人。
拥有庞大人际网络的里德被誉为硅谷英雄，除了因为硅谷最成功的公司背后都站着霍夫曼的身影，还在于他树立了创业家互相帮助的典范。在硅谷的创业者中流传着一句话：“你和里德·霍夫曼聊过吗？”里德在会见他人的时候，也都会问：“我能帮你忙吗？”
深度理解技术变革，多层次的人性沟通，这两大能力让里德·霍夫曼成为网络时代的大赢家。而如何感知并利用信息时代的商业趋势，他用《至关重要的关系》为你解答！
本·卡斯诺瓦，优秀的企业家、作家。他曾经为《新闻周刊》撰稿，并在CNN、《早间秀》以及CNBC担任过嘉宾。他被《商业周刊》誉为“全美最棒的青年企业家”之一。