Marketing Management
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Stay on the cutting-edge with the gold standard text that reflects the late
简介
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. Marketing Management is the gold standard marketing text because its content a... 更多
属性
作者
菲利普·科特勒
出版社
Prentice Hall
ISBN
9780132102926
出版年
2011-2-18
装帧
Hardcover
价格
USD 277.60
页数
816
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