Contemporary Advertising
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Contemporary Advertising, 10/e, is one of the best-selling advertising text
简介
Contemporary Advertising, 10/e, is one of the best-selling advertising texts in this field. Known as the “coffee table book” for Advertising, it is known for its current examples, the author’s abilit... 更多
属性
出版社
McGraw-Hill/Irwin
ISBN
9780072964721
出版年
2005-04-25
装帧
Hardcover
价格
USD 148.75
页数
736
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